Dating from the late 1960's (based on a few included items that were only introduced in 1967), this "Nabisco Showcase" was something sales people would have probably used, to show grocers the Nabisco line at the time, as well as various in-store display pieces available.
This particular example was passed from salesman to salesman, and ended up with a gentleman who worked as a Nabisco sales rep in the 80's. He held onto the binder, and recently offered it on Ebay
What is so sad about this is that Nabsico now makes fewer than 15 brands of cookies - most cookie names have been retired, and they sell most of what they make under the Oreo, Newton (formerly "Fig Newton") and Chips Ahoy name brands. The latest Nabisco brand to be killed off are Cameo cookies (shortbread and creme filling) their place taken by blond Oreo's.
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