This week's Motel Monday theme centers around the Travelodge chain (outside of California). These dozen motels represent the chain's presence in various states and one province. Most of these cards feature Sleepy Bear, the official "brand ambassador" for the Travelodge chain. Here's some early history of Sleepy Bear from the Travelodge.com website:
History
1954
Travelodge Hotels, Inc. introduced its mascot Sleepy Bear to North America. The lovable bear was also incorporated into all in-room items. Sleepy Bear quickly became an icon to children of all ages and a welcome face for travelers seeking affordable and comfortable lodging.
1955
The Sleepy Bear plush stuffed toy was born. Dressed in a white night shirt and cap with “Sleepy” on the brim, the toy was a winner with guests of all ages.
1956
The first Sleepy Bear walk-around costume was created and worn by individuals in parades, celebrations, and grand openings of new hotels.
1973
Sleepy Bear, one of the most recognizable logos in the lodging industry, was transformed from a sleepy-eyed brown bear to a warm, smiling bear for a softer, cuddlier look.
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