Summer Magic - 1963 Frederick's of Hollywood Catalog

Summer Magic features all the latest and greatest looks for Summer 1963. There are dresses, bras (including blow-up bras!), swimwear, and even high heels to look as glamorous (a.k.a. kind of trashy) as possible.

All thumbnails links back to my flickr account where you can see the full-sized image!

    

To Women Who Don't Sleep Well

In the late 1950s, M.C. Schrank Co. ran a series of ads in New Yorker magazine. The ads were meant to help push their line of nighttime clothing by blaming insomnia on uncomfortable clothing. I have had a very hard time finding out if the ads were successful in helping push sales or if they just succeed in weirding me out and causing me sleepless nights worrying about tiny women cavorting on my hands and face.